Rendering packages for sales launch campaigns
A real estate project needs masterplan views, zone views, amenity views and show unit views all at once — enough for brochures, site hoardings, the sales website and the kit for sales agencies. Lotuz delivers the complete set, scheduled back from the launch date.
- Full campaign packages, not individual views
- Schedule worked back from the fixed launch date
- Contract, VAT invoice and payment by sign-off milestones
Selected real estate projects
Open each project to see the full image set at large size.
What a launch image set typically includes
The exact list is finalized based on project scale and the media channels you plan to use.
Masterplan views
An aerial view of the whole project, showing its scale, functional zones and relationship to surrounding infrastructure. This is usually the hero image of the entire campaign.
Zone and streetscape views
Eye-level views along the main axes, helping buyers picture real living spaces instead of only seeing a scale model from above.
On-site amenities
Pools, parks, sports areas and community spaces — highly persuasive images when buyers are comparing projects.
Show units and interior spaces
Interior renderings of key unit types, for sales materials and product detail pages on the website.
Photomontage on existing site photos
The building is composited into real photos of the site, for approval submissions or presentations to review boards.
Image sets by aspect ratio
The same view exported in multiple aspect ratios: landscape for websites and event screens, portrait for print and social media.
Schedule worked back from the launch date
Specific milestones are set according to project scale when the contract is signed.
Agree on the image list
Together we review the media channels to be used and finalize the list of views along with the aspect ratio for each channel.
Developer provides documents
A 3D model or drawings, finish material specifications, the project brand identity, and drone flight permission if existing-site background photos are needed.
Clay draft approval
The developer approves the composition and camera positions for the entire list before we move on to materials and lighting.
Delivery in batches
For multi-part campaigns, we deliver in batches so your marketing team can start rolling out early instead of waiting for the full set.
Inputs and deliverables
Provided by the developer
- A 3D model or a set of planning and architectural drawings
- Material, finish color and landscape specifications
- Project brand identity, including logo, color palette and typefaces
- List of media channels that will use the images
- Sales launch date or media launch date
Lotuz delivers
- High-resolution, fully post-produced JPG image set
- TIFF files for printing billboards and large-format materials
- Aspect ratios for each agreed channel
- Layered files so your marketing team can make their own edits
- All delivered files are free of Lotuz branding
Capabilities and technology
Lotuz Studio does not rely only on off-the-shelf commercial software. We build our own in-house tools for our own workflow — the practical reason we can shorten timelines and keep pricing stable.
Lotuz.AI — our in-house AI toolkit for Photoshop
Controlled image generation, relighting and resolution upscaling, running directly inside Photoshop. It is a commercial product on public sale at lotuz.ai.
- What you get: a much shorter post-production stage, so we can take on rush requests too
A sync bridge between SketchUp and 3ds Max
An in-house tool that pushes changes from a SketchUp model to a 3ds Max scene while keeping the materials and lighting setup already in place.
- What you get: mid-project design changes do not force a scene rebuild from scratch, so the schedule does not slip
AI image processing that runs on our own workstations
Background removal, selection and edge refinement are processed locally in our office; files are never uploaded to third-party cloud services.
- What you get: unreleased project files never leave our systems
Our own 360 tour management system
We build and manage tours ourselves on krpano, including multi-resolution image tiling so tours open fast even on weak connections.
- What you get: tours you control yourself, with no dependence on a foreign platform subscription
A ten-person team doing the work directly
The person you talk to is the person who does the work. No call center, no coordination middlemen, no handoff to a third party.
- What you get: focused technical feedback from the very first conversation
Multi-format input files
We accept models from SketchUp, Revit, 3ds Max and Rhino, as well as CAD drawings. For projects without a model, 3D modeling is quoted as a separate item.
- What you get: no file conversion needed before sending your documents
Scope and budget
Cost depends on the number of views and the project scale. Send us the scale and expected launch date to receive a scope with a budget range.
- We work under contract, issue VAT invoices and bill against sign-off milestones.
- If the developer does not yet have a 3D model, modeling is quoted as a separate line item.
FAQ
Can you work on a project that has no 3D model yet, only planning documents?
Need images urgently for a pre-launch campaign?
Can the images be used across all of the project's media channels?
Will Lotuz show an unannounced project in its portfolio?
Can a 360 virtual tour be made from the same model?
Discuss your project's campaign
Please contact us on Zalo or call us directly. We will reply with a scope of work and a budget range, detailed enough to submit for approval.
- Project name, scale and product type
- Available materials: 3D model, drawings or planning only
- Media channels where the images will be used
- Sales launch date or media launch date